Opportunity Information: Apply for HRSA 24 120
The Delta Region Maternal Care Coordination Program (Delta MCC) is a discretionary grant opportunity from the Health Resources and Services Administration (HRSA) designed to improve and expand access to care for pregnant women and new mothers in the rural Delta Region, both during pregnancy and after delivery. The program is centered on building stronger, better-connected perinatal systems so that women can more easily find, reach, and continue receiving needed services across the entire maternity care journey, including prenatal care, delivery-related supports, and postpartum follow-up.
At its core, Delta MCC focuses on using care coordination to expand perinatal services through a strong, diverse network of partners that collectively represent the full spectrum of maternal care. Applicants are expected to organize or strengthen collaborative networks or consortiums that bring together both traditional and non-traditional entities. HRSA signals that these networks should be cross-sector and may include clinical providers, organizations supporting infant and child health, quality improvement partners, insurers, and other community-based services that touch maternal health. The intent is to reduce maternal risk factors through consistent screening, referrals, and connections to interventions that address medical, behavioral, and social needs. Importantly, funded work is expected to complement existing efforts and should not duplicate or replace activities already supported through other federal funding streams.
The program lays out four main objectives that shape what funded projects should accomplish. First, recipients should use practical care coordination strategies to enhance and expand access to perinatal services throughout the Delta Region by relying on a well-constructed partner network. Second, programs are expected to plan and deliver services using evidence-based approaches, promising practices, and/or value-based care models, signaling an emphasis on quality, outcomes, and sustainability rather than one-off interventions. Third, applicants must identify barriers that limit maternal health care access in the region and develop realistic strategies to reduce or remove those barriers, which may include workforce shortages, distance and transportation challenges, limited specialty access, or gaps in postpartum support. Fourth, the program expects recipients to institutionalize care coordination so it lasts beyond the grant period, embedding it into policies, procedures, staffing models, services, and communication systems. HRSA also explicitly points to sustainability mechanisms like establishing billing pathways for appropriate services and partnering with public and private payers, indicating that long-term financing and integration into routine operations are a major priority.
HRSA encourages innovative, community-responsive strategies and provides examples of the kinds of activities a project might support. These include outreach and education on healthy nutrition to help reduce hypertension risk; screening and referral for mental health needs such as depression and anxiety, including connecting patients to the HRSA Maternal Mental Health Hotline (1-833-TLC-MAMA); and referrals to online or local peer support groups. Projects may also invest in expanding the maternity care workforce and supports through recruitment of doulas, midwives, community health workers, and maternal-fetal medicine specialists. Additional examples include using telehealth to support patient care; paying travel costs when a specialist must travel to a patient; offering group prenatal care models such as centering pregnancy for education and social support; providing resources for in-home hypertension management and blood pressure self-monitoring with reporting; deploying mobile prenatal and postpartum visits; using dyad models that align postpartum care with infant checkups to reduce missed visits and improve continuity; and offering childcare support so mothers can attend prenatal and postpartum appointments.
The award structure is a four-year initiative with a clear phased approach. Year one (September 30, 2024 to September 29, 2025) is designated as a planning year, intended for partnership development, needs and barrier assessment, care coordination design, and setting up operational infrastructure. Years two through four (September 30, 2025 to September 29, 2028) shift into implementation, where the network and care coordination strategies are expected to be actively delivering services and demonstrating progress toward improved access and coordination outcomes.
Eligibility is broad in terms of organizational type but strict in terms of geography and service area. Eligible applicants can include public or private entities, nonprofit or for-profit organizations, and governmental bodies, with listed categories spanning state and local governments, special districts, school districts, nonprofits with or without 501(c)(3) status, for-profits (including small businesses), and other entities. However, applicants must be physically located in the Delta Region, must have experience serving (or the capacity to serve) rural underserved populations within the Delta Region, and must propose a project that serves the rural Delta Region specifically. HRSA emphasizes that applications will be deemed non-responsive and not reviewed if the organization is outside the Delta Region, if the proposed project serves populations outside HRSA-designated rural counties or rural census tracts within the Delta Region, or if the applicant submits more than one application.
Key administrative details include Funding Opportunity Number HRSA-24-120, CFDA 93.912, and an original application closing date of August 2, 2024. HRSA expects to make approximately 4 awards, with an award ceiling of $450,000. The overall theme of the opportunity is building durable, network-based maternal care coordination in the rural Delta that improves access, strengthens referral pathways, addresses barriers like distance and workforce gaps, and embeds sustainable care coordination practices into the region’s health and support systems.Apply for HRSA 24 120
- The Health Resources and Services Administration in the health sector is offering a public funding opportunity titled "Delta Region Maternal Care Coordination Program" and is now available to receive applicants.
- Interested and eligible applicants and submit their applications by referencing the CFDA number(s): 93.912.
- This funding opportunity was created on 2024-06-25.
- Applicants must submit their applications by 2024-08-02. (Agency may still review applications by suitable applicants for the remaining/unused allocated funding in 2026.)
- Each selected applicant is eligible to receive up to $450,000.00 in funding.
- The number of recipients for this funding is limited to 4 candidate(s).
- Eligible applicants include: State governments, County governments, City or township governments, Special district governments, Independent school districts, Nonprofits having a 501 (c) (3) status with the IRS, other than institutions of higher education, Nonprofits that do not have a 501 (c) (3) status with the IRS, other than institutions of higher education, For-profit organizations other than small businesses, Small businesses, Others.
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Delta Region Maternal Care Coordination Program (Delta MCC) FAQs
1. What is the Delta Region Maternal Care Coordination Program (Delta MCC)?
Delta MCC is a discretionary grant opportunity from the Health Resources and Services Administration (HRSA) focused on improving and expanding access to care for pregnant women and new mothers in the rural Delta Region during pregnancy and after delivery. The program emphasizes building stronger, better-connected perinatal systems so people can find, reach, and continue receiving needed services across the full maternity care journey.
2. What is the main purpose of the grant?
The grant is designed to strengthen perinatal care coordination by organizing or strengthening cross-sector partner networks that improve access, streamline referrals, and connect pregnant and postpartum individuals to medical, behavioral, and social supports across the rural Delta Region.
3. Who is the funder and what kind of funding is this?
The funder is HRSA. This is a discretionary grant opportunity.
4. What is the Funding Opportunity Number (FON) and CFDA number?
Funding Opportunity Number: HRSA-24-120. CFDA: 93.912.
5. How many awards does HRSA expect to make?
HRSA expects to make approximately 4 awards.
6. What is the award ceiling?
The award ceiling is $450,000.
7. What is the project period and timeline?
The initiative is structured as a four-year program with a phased approach. Year 1 runs from September 30, 2024 to September 29, 2025 and is a planning year. Years 2 through 4 run from September 30, 2025 to September 29, 2028 and are the implementation years.
8. What happens during the planning year (Year 1)?
Year 1 is intended for partnership development, needs and barrier assessment, care coordination design, and setting up operational infrastructure that will support service delivery in later years.
9. What is expected during the implementation years (Years 2-4)?
During Years 2-4, the partner network and care coordination strategies are expected to be actively delivering services and demonstrating progress toward improved access and coordination outcomes across the rural Delta Region.
10. Who is the program intended to serve?
The focus is on pregnant women and new mothers in the rural Delta Region, including support during pregnancy and postpartum follow-up after delivery.
11. What types of services or supports are included across the maternity care journey?
The opportunity describes an end-to-end approach that can include prenatal care access, delivery-related supports, and postpartum follow-up, with an emphasis on referrals, continuity, and reducing missed connections to care.
12. What does HRSA mean by "care coordination" in this program?
Based on the opportunity description, care coordination is the set of practical strategies and systems that help individuals access services, get screened, receive referrals, and successfully connect to interventions across medical, behavioral, and social needs through a well-constructed partner network.
13. What is the role of partner networks or consortiums?
Applicants are expected to organize or strengthen collaborative networks or consortiums that represent the full spectrum of maternal care. These networks are meant to create smoother referral pathways, reduce fragmentation, and expand the reach of perinatal services across the Delta Region.
14. What kinds of partners are HRSA looking for?
HRSA indicates networks should be cross-sector and can include traditional and non-traditional partners such as clinical providers, organizations supporting infant and child health, quality improvement partners, insurers, and other community-based services that touch maternal health.
15. What are the four main objectives of Delta MCC?
The opportunity describes four objectives: (1) use practical care coordination strategies to enhance and expand access to perinatal services across the Delta Region via a strong partner network; (2) plan and deliver services using evidence-based approaches, promising practices, and/or value-based care models; (3) identify barriers limiting maternal health care access and implement realistic strategies to reduce or remove them; and (4) institutionalize care coordination so it lasts beyond the grant period by embedding it into policies, procedures, staffing, services, and communication systems.
16. What does HRSA mean by evidence-based approaches, promising practices, and value-based care models?
The program emphasizes using approaches and models that are grounded in evidence, have demonstrated promise, and/or align with value-based care concepts, reflecting an expectation of quality, measurable outcomes, and sustainability rather than one-time efforts.
17. What types of barriers is the program concerned with?
Examples of barriers noted include workforce shortages, distance and transportation challenges, limited specialty access, and gaps in postpartum support.
18. What does "institutionalize care coordination" mean in this opportunity?
It means building care coordination into routine operations so it remains in place beyond the grant period, including embedding practices into policies and procedures, staffing models, services, and communication systems.
19. What does HRSA say about sustainability after the grant ends?
Sustainability is a major priority. HRSA points to mechanisms such as establishing billing pathways for appropriate services and partnering with public and private payers, indicating an emphasis on long-term financing and integration into standard operations.
20. Can projects duplicate work funded by other federal programs?
No. Funded work is expected to complement existing efforts and should not duplicate or replace activities already supported through other federal funding streams.
21. What are some example activities HRSA highlights as a fit for this program?
The opportunity provides examples including: outreach and education on healthy nutrition to reduce hypertension risk; screening and referral for mental health needs such as depression and anxiety; connecting patients to the HRSA Maternal Mental Health Hotline (1-833-TLC-MAMA); referrals to online or local peer support groups; recruiting and supporting doulas, midwives, community health workers, maternal-fetal medicine specialists; telehealth to support patient care; paying travel costs when a specialist must travel to a patient; group prenatal care models such as centering pregnancy; resources for in-home hypertension management and blood pressure self-monitoring with reporting; mobile prenatal and postpartum visits; dyad models aligning postpartum care with infant checkups; and childcare support so mothers can attend appointments.
22. Does the grant support maternal mental health screening and referral?
Yes. The opportunity specifically mentions screening and referral for mental health needs such as depression and anxiety, including connecting patients to the HRSA Maternal Mental Health Hotline at 1-833-TLC-MAMA, and making referrals to peer support groups.
23. Are workforce-related activities allowed?
Yes. HRSA explicitly includes expanding the maternity care workforce and supports through recruitment of doulas, midwives, community health workers, and maternal-fetal medicine specialists as an example of supported activities.
24. Does the opportunity allow telehealth strategies?
Yes. Telehealth is listed as an example strategy to support patient care.
25. Can grant funds help address travel and distance barriers?
The opportunity includes paying travel costs when a specialist must travel to a patient as an example activity, reflecting the program's focus on distance and access barriers in rural areas.
26. Are mobile services and home-based supports within scope?
Yes. The examples include mobile prenatal and postpartum visits and resources for in-home hypertension management and blood pressure self-monitoring with reporting.
27. Are group prenatal care models allowed?
Yes. Group prenatal care models such as centering pregnancy are listed as an example to provide education and social support.
28. What is a dyad model in the context of this opportunity?
As described, dyad models align postpartum care with infant checkups to reduce missed visits and improve continuity.
29. Can childcare support be part of a Delta MCC project?
Yes. Childcare support so mothers can attend prenatal and postpartum appointments is included as an example strategy.
30. What organizations are eligible to apply?
Eligibility is broad by organization type and can include public or private entities, nonprofit or for-profit organizations, and governmental bodies. The listed categories include state and local governments, special districts, school districts, nonprofits with or without 501(c)(3) status, for-profits (including small businesses), and other entities.
31. What geographic requirements must an applicant meet?
Applicants must be physically located in the Delta Region and must propose a project that serves the rural Delta Region specifically.
32. Are there service-area restrictions within the Delta Region?
Yes. HRSA emphasizes that applications will be deemed non-responsive and not reviewed if the proposed project serves populations outside HRSA-designated rural counties or rural census tracts within the Delta Region.
33. What experience or capacity must applicants demonstrate?
Applicants must have experience serving (or the capacity to serve) rural underserved populations within the Delta Region.
34. What happens if an organization outside the Delta Region applies?
HRSA states the application will be deemed non-responsive and will not be reviewed if the organization is outside the Delta Region.
35. Can an organization submit more than one application?
No. HRSA indicates an application will be deemed non-responsive and not reviewed if the applicant submits more than one application.
36. What was the original application closing date provided in the opportunity description?
The original application closing date listed is August 2, 2024.
37. What is the overall theme of the Delta MCC opportunity?
The opportunity centers on building durable, network-based maternal care coordination across the rural Delta Region to improve access, strengthen referral pathways, address barriers like distance and workforce gaps, and embed sustainable care coordination practices into local health and support systems.
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